WKU Innovation Campus News

BOWLING GREEN, Ky. – November 13, 2025 – EdgeTrack Solutions, a technology startup founded by University of Kentucky graduate students, participated as a sponsor and featured exhibitor at the 5th Annual CREATE Small Business Summit and Expo held at the WKU Innovation Campus in Bowling Green, Kentucky.

The event brought together entrepreneurs, support organizations, and community leaders across South Central Kentucky and from elsewhere in the state to discuss opportunities for innovation and collaboration under the theme “Blind Spots and Breakthroughs – What Every Business Owner Needs to Know.” The event is organized by the Central Region Ecosystem for Arts, Technology, & Entrepreneurship (CREATE), which is headquartered at the WKU Innovation Campus.

As part of the exhibition, EdgeTrack Solutions demonstrated its AI-powered predictive shipment-tracking platform, designed to enhance real-time fleet visibility and optimize logistics performance. During the Summit, Shem Odhiambo (CEO & Co-Founder) and Eric Wambua (COO & Co-Founder) engaged small businesses, startups, community leaders, and entrepreneurs exploring smart-supply-chain solutions, while also discussing opportunities for Kentucky-based partnerships that support technology adoption and local manufacturing growth.

“Participating in the Small Business Summit allowed us to showcase how technology and data visibility can strengthen Kentucky’s manufacturing competitiveness,” said Shem Odhiambo, CEO and Co-Founder of EdgeTrack Solutions. “Events like this highlight the strong innovation ecosystem that Kentucky continues to build for emerging companies like ours.”

The EdgeTrack team also emphasized how collaboration and community engagement drive innovation. “Our conversations at the Summit reflected the shared goal of building a smarter, more connected supply-chain network across Kentucky,” said Eric Wambua, COO and Co-Founder of EdgeTrack Solutions. “We were inspired by the level of interest from local manufacturers and entrepreneurs eager to adopt new technologies.”

The Summit served as a strategic platform for innovation-driven businesses to connect with regional resource providers and share best practices in scaling operations and technology adoption. The event featured keynote addresses from regional business leaders and breakout sessions focused on entrepreneurship, funding, and business development.

EdgeTrack Solutions was a featured startup entrepreneur sponsor of CREATE’s conference, alongside other sponsors Pinnacle Financial Partners, Kerrick Bachert, DKI Sky Restoration, BlueCotton, Payroll Vault, B. Stephens HR Consulting, Stupp Fiber, Print Media of Bowling Green, the Bowling Green Area Chamber of Commerce, and the WKU Innovation Campus.

EdgeTrack’s participation reflects the company’s continued engagement in Kentucky’s entrepreneurial ecosystem and its mission to advance visibility and efficiency across supply-chain operations.

About EdgeTrack Solutions

EdgeTrack Solutions is a logistics technology company developing an AI-powered platform that combines predictive analytics and edge computing to enhance real-time shipment visibility, fleet efficiency, and sustainability. The company is piloting its technology with leading Kentucky logistics partners to build a smarter, more connected supply chain.